location
Magnid by Proske virtual venue
ATTENDEES
60
EVENT TYPE
Virtual event
CLIENT
IKEA
sector
Retail and Furniture
Location
Magnid by Proske virtual venue
Attendees
60
CLIENT
Ikea
Sector
Retail and Furniture
Discover how to host a virtual meeting through the lens of Ikea’s Expert Sleep Forum – a fully branded virtual event designed to connect, inspire, and engage a global audience. This showcase reveals how Proske created a personalized digital experience that redefined virtual engagement.
Ikea sought an immersive, branded virtual environment for their Expert Sleep Forum to engage their audience with the latest product innovations. The challenge was to go beyond traditional online conferences and host a virtual meeting with an experience that was personal, interactive, and aligned with the Ikea brand. The objective was to uphold Ikea’s values of accessibility, creativity, and innovation while ensuring that attendees felt connected, engaged, and inspired throughout the event.
To meet Ikea’s needs, we designed and implemented a fully customised virtual venue using our proprietary platform, Magnid by Proske. Our team collaborated closely with Ikea to ensure the virtual environment reflected the brand’s aesthetics and atmosphere. We delivered a complete end-to-end service, from concept design and client consulting to live technical support. The event included interactive elements such as roundtable discussions, digital workshops, keynote speeches, and expert panels. The focus was on creating a virtual space that felt personal, interactive, and connected, perfectly reflecting Ikea’s commitment to innovation and inclusivity. Additionally, our platform offered a reliable and secure environment, with built-in analytics to measure success and track engagement, ensuring a seamless and data-driven experience for all attendees.
TAILORED VIRTUAL DESIGN
By transforming Ikea’s physical spaces into a dynamic digital environment, we hosted a virtual meeting with an instantly recognizable and immersive brand experience.
MULTI-TOUCHPOINT ENGAGEMENT
With interactive content seamlessly delivered across various channels, we ensured an engaging and immersive journey for all participants.
INCLUSIVE & INTERACTIVE FORMATS
From live streaming to on-demand sessions, we provided flexible and accessible experiences across time zones, keeping every attendee engaged.
SEAMLESS & DATA-DRIVEN PLATFORM
Our robust platform enabled a smooth, secure, and fully customized digital space, offering advanced analytics to track engagement and measure success.
TAILORED VIRTUAL DESIGN
By transforming Ikea’s physical spaces into a dynamic digital environment, we hosted a virtual meeting with an instantly recognizable and immersive brand experience.
MULTI-TOUCHPOINT ENGAGEMENT
With interactive content seamlessly delivered across various channels, we ensured an engaging and immersive journey for all participants.
INCLUSIVE & INTERACTIVE FORMATS
From live streaming to on-demand sessions, we provided flexible and accessible experiences across time zones, keeping every attendee engaged.
SEAMLESS & DATA-DRIVEN PLATFORM
Our robust platform enabled a smooth, secure, and fully customized digital space, offering advanced analytics to track engagement and measure success.
